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E-Commerce & Retail

E-Commerce platform providers have an amazing advantage: they realized the benefits of the Semantic Web first and adopted its methods and technologies fast. Benefit from existing blueprints and best practices in search engine and user experience optimization.

Get inspired by our Use Cases!

Have a look at what e-commerce and retail companies already have achieved and add to their business success with Enterprise Knowledge Graphs. Read the use cases and get in touch with our industry experts for more information.

360 degree customer view

Put data into context to improve analytics and gain a deeper understanding of your customers’ habits and needs.

Better recommendations

Build recommender systems that understand the meaning of data and are able to make higher-quality recommendations to your customers. Combine machine learning with knowledge graphs and see the power of Semantic AI.

Meet customer needs

Improve metadata management to give your customers the information they need when they need it. Bring ‘Know your customer (KYC)’ and Omni-Channel initiatives to the next level.

Optimize your SEO strategy

PoolParty lets you create semantic data to enrich your content. Benefit from automatic content tagging in combination with Schema.org
Improve the way search engines read and represent your page in SERPs.

Personalize experiences

Use semantic technologies to understand the context of data and provide your customers a unique experience suited to their specific needs.

Provide relevant information

Build your own knowledge graph and benefit from world-class text mining to improve your search and provide your customers with relevant content.

Smart up your PIM, MDM & DAM

Benefit from linked and consistent metadata that connects all your customer-related systems such as PIM, MDM or DAM. Make your Omni-Channel strategy successful.

Your advantages:

  • Increased revenues with higher customer retention thanks to improved user experience and Customer 360.
  • Lower costs thanks to more efficient incident management.
  • Reduce costs by avoiding duplication of work thanks to more efficient data analysis, recommender systems and search tools.
  • Higher sales through more up- and cross-selling thanks to linked data and intelligent recommender systems
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Start with Metadata Management

The foundation for a more dynamic content delivery is professional metadata management. PoolParty lets you semi-automatically enrich your digital assets with metadata that is derived from ontologies like schema.org.
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Personalized Customer Experiences

Provide users with valuable information and you will turn them faster into customers. Based on a robust metadata foundation, you can link your content. Content personalization relies on knowledge graphs that add semantic networks to the content repository.
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SEO for Professionals

Ontologies as schema.org perfectly harmonize with SEO efforts. Sales items can be automatically enriched with available snippets. You profit from existing content that adds information value to your search engine algorithms and thus to your potential customers.