PoolParty Media Kit
Logo & Brand Identity Guidelines
Boilerplate
As a leading provider of graph-based metadata, search and analysis solutions, Semantic Web Company supports its customers in the development and implementation of enterprise knowledge graphs, in the extraction of useful knowledge from large data sets, and in the integration and linking of structured and unstructured data. The technology company also helps organizations to develop strategies that support the efficient introduction and implementation of innovative graph technologies.
Founded in 2004, the Semantic Web Company is the vendor of PoolParty Semantic Suite (www.poolparty.biz) and was named on KMWorld’s 2016 until 2020 prestigious list of “100 Companies that Matter in Knowledge Management.”
The company has recently been added to Gartner’s Magic Quadrant of Metadata Management Solutions in the category Visionary. Andreas Blumauer, founder and CEO has been nominated to the Forbes Technology Council.
With Credit Suisse, Roche, Boehringer Ingelheim, Philips and Asian Development Bank (ADB) among their customer base of Global 2000 companies, Semantic Web Company is continuously helping customers to roll-out their knowledge management and AI strategy within their organizations.
Semantic Web Company is headquartered in Austria, with a branch in the UK, US and France. To learn more, visit https://semantic-web.com/ and https://www.poolparty.biz/ or follow them on LinkedIn and Twitter.
Logo
Clear Space
The grey striped area indicates a safe zone. Other graphical and visual elements can be safely positioned up to the adjoining blue area.
Blue indicates clear space. The blue area must be kept free from all other graphical and visual elements.
The minimum required clearance is defined by the measurement ‘y’ (equal to the height of the letters).
Solid Black
The solid black version is only to be used for fax, and some forms of black/white commercial printing applications, such as local newspapers etc., where coarse halftone screens are used.
Solid White
The solid white version is to be used for placement on dark backgrounds
Typeface
Source Sans Pro is our corporate font and should be used everwhere possible
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PoolParty Corporate Color Palette
The poolparty corporate palette consists of three colors: blue, dark blue and purple.
PoolParty Blue is the core of our brand identity and should appear whenever possible for members to immediately identify our brand.
3 shades of gray can be used to add texture and depth to text, backgrounds, and illustrations.
Blue
CMYK 100, 0, 0, 0
Hex #00adee
RGB 0, 173, 238
Purple
CMYK 100, 100, 6, 1
Hex #2f3089
RGB 47, 48, 137
Medium grey
CMYK 5, 0, 0, 50
Hex #899196
RGB 137, 145, 150
Dark Blue
CMYK 95, 79, 48, 53
Hex #0f283e
RGB 15, 40, 62
Dark grey
CMYK 8, 0, 0, 95
Hex #2b2e32
RGB 43, 46, 50
Light grey
CMYK 3, 0, 0, 20
Hex #c8cfd3
RGB 200, 207, 211