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Semantic Booster for AEM

Get automated semantic tags in Adobe Experience Manager (AEM) with PoolParty PowerTagging and the Contiem Semantic Booster.

PoolParty has a ready-made integration with our partner, Contiem, to make the tagging processes of Adobe Experience Manager (AEM) more efficient. The Semantic Booster for AEM is our joint solution for implementing smarter tags in an automated way.  

AEM is a CMS that builds websites and applications by managing all digital assets and publishing them to front-end sites. Currently, AEM does support tagging to assets; however, the native tagging functionality (AEM Tags) is quite limited. 

AEM Tags are not capable of the following:

    • Synonyms and alternative labels and terms are not supported by default
    • Polyhierarchy is not available  
    • Tags do not have their own unique ID, meaning if you move tags around or change their details, the system could not identify their relations or redirect them correctly

Enhancing AEM Tags with PoolParty and Contiem

AEM’s tags can be enhanced using the integration set up with PoolParty and the Semantic Booster. Through our strong partnership with Contiem , a typical workflow of PowerTagging with AEM looks like this:


In PoolParty, build and maintain a taxonomy which allows you to easily tag and control your content vocabularies


Using Contiem’s Semantic Booster, sync the taxonomies you built to AEM Tags


The tagging process is made much easier and smarter using PoolParty’s sophisticated classification algorithm

The strengths of this integration lie in the fact that the workflow is supported by a taxonomy that is hosted in the PoolParty Thesaurus Server. A taxonomy allows you to organize your concepts (the semantic tags) into a hierarchical structure where relations between concepts can be easily mapped and categorized, making the context of your terms machine readable. Additionally, the taxonomy supports consistency of semantic tags through a controlled vocabulary. 

The tech behind the Semantic Booster for AEM

PoolParty’s easy-to-use interface is designed to help users quickly identify synonyms, alternative labels, definitions, and scope notes under one concept, which helps the search engine retrieve precise results based on this additional information. On its own, AEM is not capable of defining these attributes. 

In this screenshot from the PoolParty interface, you can see all the additional information that can be added under one concept in the orange panel. On the left side, you can also see the relationships that can be mapped between concepts in the taxonomy, e.g. a sweater falls under the category “winter clothes” and has a sub category “sweatshirt.”

All this information can by synced to AEM using the Semantic Booster, which in turn helps AEM’s search engine pull results from the added context and synonymous labels. In other words, an ecommerce site whose CMS is stored with the semantic tags can pull products for “sweater” even if the user has entered “jumper” in the field. PoolParty is also set up for multilinguality so that the CMS search engine is not limited by language. 

Once this taxonomy is synced to AEM using the Semantic Booster, the user can run auto tagging over the documents and folders in the CMS.

When setting up the auto tagging configuration, the user can define:

The scope or sensitivity of the tagging so that tags are extracted according to their relevancy, thus reducing or increasing the amount of results that are displayed
The language of the tags
The number of concepts that should be extracted per page (document)
Which properties that the auto tagging should run over, i.e. tagging over the whole page or tagging exclusively over page titles

The configuration requires a simple copy/paste from the top level URI of the taxonomy (located in PoolParty) to the field in the Semantic Booster (labelled A). This ID is persistent so that any topical changes to the concept or tag does not affect its behavior or relations to other tags. The field labelled B refers to the concept scheme or the facet within the taxonomy, whereas the field labelled C refers to the page link of the folder the user wishes to tag in AEM (copied from the main address bar in AEM Sites).

Once these details have been configured, the user only has to click the AUTO TAGGING button for the semantic tags to appear in the CMS and become finadable in the CMS search engine.

Demo for Semantic Booster AEM auto tagging configuration.

About the PoolParty PowerTagging Approach

From the PoolParty side, the Semantic Booster for AEM is based on our PowerTagging methodology which comprises a rich set of semantic tools that focus on extraction and natural language processing of relevant terms, classification of documents and terms into a taxonomy, and concept mapping in graph-based search.

It uses PoolParty’s advanced auto classification and semantic concept tagging capabilities.

Benefits of PoolParty PowerTagging

faster to find relevant documents and content
more accurate filtering of non-relevant information
consistent tagging based on controlled enterprise vocabularies
automatic or semi-automatic content tagging based on text mining
consistent tagging of multilingual content thanks to controlled vocabularies and business glossaries

standards-based metadata of high quality

tools that can interlink structured and unstructured information across data silos

Tagging with PoolParty is not just about extracting important terms from text, but the ability to link data and content to a comprehensive knowledge graph, enriching it with rich contextual information.

What does a general PoolParty PowerTagging workflow look like?

Users have the option to use an automatic workflow or an expert-assisted workflow.

Automatic Bulk Tagging Workflow

An automatic workflow comprises the following steps:

User selects the documents to be tagged (could be a pre-configured folder or a content type)
Document is sent to the PoolParty Extractor.
PoolParty returns the tags.
Tags are immediately saved to the CMS content store.

Controlled Collaboration

An expert-assisted workflow has the same main steps with one additional step. This step allows the expert to be kept in the loop so that tags can be refined if needed before they are saved and sent back to the CMS.

User selects the documents to be tagged

Document is sent to the PoolParty Extractor.
PoolParty returns the tags.
User reviews and refines the tags and saves them to the content.
Approved tags are saved to the CMS content store as metadata.

Useful Resources


Autoclassification 101: Optimizing CMS Search with Automated Tagging.

Watch now


Product Sheet

See the benefits of the Semantic Booster for AEM in this 1-pager.

Read now


Demo Video

Check out Contiem’s demo of this process to see how easy you can implement semantic tags in your system.

Watch the demo

Contact our experts to learn more about the Semantic Booster for AEM integration.